EbonyLifeTV Events

Objective

“Everything you think you know about Africa is about to change!” Was the statement made by the CEO as Ebonylife TV, Africa’s first Global Black Entertainment & Lifestyle network, launched in Nigeria. Their events would need to stay true and align with that bold statement. They would go on to churn out loads of events every year from film festivals, to premieres to engaging with their viewers and members of the media.

200 – 2,000 Attendees

Attendee demographics

Celebrities and stakeholders in the entertainment industry.

Outcome

Four and a half years of working with the Ebonylife team and still counting. Highly publicized events with great reviews. Tickets sold out every year weeks before the event date. World-class premieres that left guests immersed in the movie and also created positive publicity.

 

What we did for EbonyLifeTV

For four and a half years, and an average of 4 events a year including a major premiere each year, we have worked with ELTV to provide creative, logistics and production support.
These events typically include the concept development of themes and ideas to their execution, guest engagements, experience and working with the different sponsors and partners to supervise and ensure on-site brand samplings and activations.

These events typically include the concept development of themes and ideas to their execution, guest engagements, experience and working with the different sponsors and partners to supervise and ensure on-site brand samplings and activations.

From the official launch event of ELTV to the premiere of the highest-grossing movies in Nollywood history (The Wedding Party 1 and 2 where we worked with Dubai Tourism, the major sponsors for both movies, to provide on-site support and an opportunity for guests to experience to be transported Dubai in Lagos), to the recent premiere of The Royal Hibiscus Hotel, a RomCom where food and romance inspired the venue design and content for the premiere.